Computer says 'Yes'
Where do you want to go today?
More fairground than factory
Creating a big splash for Ford’s little-known new electric models
Recent work
Detroit//Interactive experience
More fairground than factory. Ford
Create a big splash for Ford’s little-known new electric model versions at major auto shows.
New York//Interactive experience
Helping an airline alliance to take off. Oneworld
Business travellers affiliate with airline more than alliance. How could this trend be reversed?
Sydney//Brand communications
Delivering on a promise. Commonwealth Bank
Transforming an advertising slogan into a best-in-class customer service experience
London//Trade event
One Business. One Brand. One Vision. Canon
A global showcase capturing Canon’s focused future vision across its diverse business offering
London//Event spectacular
Bringing Olympic spirit to the heart of London. BT
A dazzling transformation of a London icon gave the country new reason to look forward to the 2012 Games
London//Investor Communications
Investor communications
Buzz
As part of a series of blogs looking ahead to seven experiences we think will help to define 2012, we look at the emotional and financial awakening of extremely powerful markets.
If you’ve been to YouTube in the last year - and who hasn’t? - You would have noticed that many of the videos now have pre-roll adverts on them. YouTube call them TrueView Ads, and they’re working out very well for the advertising industry.
Set against a backdrop of the eurozone crisis and a sluggish, knife-edge recovery in the United States, much media attention has been focused on the slow shift in the world’s centre of gravity towards the highly populated, emerging economic powerhouse that is China.
The year of the Dragon just arrived. In London, the Chinese New Year celebration takes place in Trafalgar Square on Sunday. I attended last year and the most interesting thing I felt was that almost half of people there were actually not Chinese.
The beauty of Imagination's new blog is that it can be many things to many people. Only yesterday, my fellow creative strategist Paul Warwick was writing a well conisdered piece about ROI and the Heisenberg Principle. Today, I'm sharing slightly less cerebral musings about our latest burger outing, to Meat Liquor...