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Brand Insight
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Work/Brand Insight
We're set-up to work quickly, helping your brand to create cultures, enable conversations and generate value.

Glen Grant wanted to define a credible and compelling brand proposition, online and offline, to re-position their unique whisky. We developed the core organising thought of ‘clarifying complexity’ to drive a seamless end-to-end product, brand and customer experience. Unifying all communication touch-points, this gives Glen Grant greater perceived relevance for the target market and underpins its dialogue with new and existing consumers

Glen Grant
Brand positioning & expression